Get to know the team behind Magic Little Giants

It all Started
With A Walk
in the Woods
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Why Magic Little Giants?

We are committed to providing a gateway to growth for our clients to achieve sustainable, commercial success.

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Travel & Leisure

Our extensive experience and passion for the travel & leisure industry is what helps us stand out. We’ve been in your shoes, we’ve walked in your customers footsteps and we understand the rollercoaster of an annual marketing plan in detail.

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Marketing Leadership

No matter how big or small your business is, you get access to our full team of senior marketing leaders and it is our marketing experts who walk beside you through the projects we work on together. Whatever the project, you can expect director level guidance and input.

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Gateway to Growth

Our mission is to be your gateway to growth and our success is defined by your success. Through our collective toolbox of ideas and our well-versed disciplined marketing processes, Magic Little Giants brings a new perspective to marketing activity to ensure you see the results you deserve.

Who we work with

Ambitious and visionary, we are thrilled to work with our client partners

As a team we have experience working across a variety of activity

Speaking multiple languages of business and with international reach, our experience covers a range of disciplines

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Gift Card Solutions

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Digital Solutions

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Marketing Strategy & Consultancy

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Brand & Trade Partnerships

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Talent, Teams & Training

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Pricing & Revenue Management

Meet the team

A collective of globally experienced, performance focussed leisure specialists

Scott Williamson

CEO

conNECT

A leisure industry specialist like no other, from marketing executive in an attraction in Scotland through to a director responsible for launching over 35 attractions globally, Magic Little Giants was formed through Scott’s passion for the industry and a desire to help attractions and leisure businesses achieve sustainable growth using the ideas from 25 years of insights.

A leisure industry specialist like no other, from marketing executive in an attraction in Scotland through to a director responsible for launching over 35 attractions globally, Magic Little Giants was formed through Scott’s passion for the industry and a desire to help attractions and leisure businesses achieve sustainable growth using the ideas from 25 years of insights.

Amanda Amey

Head of Operations

conNECT

Amanda brings a breadth of experience to Magic Little Giants from sports marketing to brand management, as well as being the marketing lead for over 25 attractions globally. More recently transitioning into the world of finance, Amanda brings her unique mix of insider knowledge and specialist skills to Magic Little Giants as Head of Operations.

Amanda brings a breadth of experience to Magic Little Giants from sports marketing to brand management, as well as being the marketing lead for over 25 attractions globally. More recently transitioning into the world of finance, Amanda brings her unique mix of insider knowledge and specialist skills to Magic Little Giants as Head of Operations.

Louisa Jackley-Davis

Business Development Manager

conNECT

Louisa is leisure partnerships personified, making her the ideal business development representative for Magic Little Giants. Having spent over 15 years cultivating leisure partnerships and industry development for London and beyond, Louisa brings her commitment and love for the industry in full throttle to the agency.

Louisa is leisure partnerships personified, making her the ideal business development representative for Magic Little Giants. Having spent over 15 years cultivating leisure partnerships and industry development for London and beyond, Louisa brings her commitment and love for the industry in full throttle to the agency.

Cheska Bennett

Head of Strategy

conNECT

A travel and leisure specialist with over a decade of expertise leading digital change, marketing and sales teams across multiple attraction and travel brands, alongside international general management experience in the touring sector. Cheska brings her passion for finding solutions to improve KPIs and processes to her role as Head of Strategy.

A travel and leisure specialist with over a decade of expertise leading digital change, marketing and sales teams across multiple attraction and travel brands, alongside international general management experience in the touring sector. Cheska brings her passion for finding solutions to improve KPIs and processes to her role as Head of Strategy.

Karin McMahon

Affiliate Manager

conNECT

Karin brings over a decade of experience within the performance marketing industry, having worked for global affiliate networks and leading client service and publisher management teams within the travel and leisure sector. Karin’s experience spans the full operational mix from sales and marketing to account and growth management.

Karin brings over a decade of experience within the performance marketing industry, having worked for global affiliate networks and leading client service and publisher management teams within the travel and leisure sector. Karin’s experience spans the full operational mix from sales and marketing to account and growth management.

Amanda Amey

Head of Operations

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Biography of Amanda Amey

Amanda brings a breadth of experience to Magic Little Giants from sports marketing to brand management, as well as being the marketing lead for over 25 attractions globally. More recently transitioning into the world of finance, Amanda brings her unique mix of insider knowledge and specialist skills to Magic Little Giants as Head of Operations.

Louisa Jackley-Davis

Business Development Manager

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Louisa is leisure partnerships personified, making her the ideal business development representative for Magic Little Giants. Having spent over 15 years cultivating leisure partnerships and industry development for London and beyond, Louisa brings her commitment and love for the industry in full throttle to the agency.

Biography of Louisa Jackley-Davis

Cheska Bennett

Head of Strategy

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Biography of Cheska Bennett

A travel and leisure specialist with over a decade of expertise leading digital change, marketing and sales teams across multiple attraction and travel brands, alongside international general management experience in the touring sector. Cheska brings her passion for finding solutions to improve KPIs and processes to her role as Head of Strategy.

Gabby McLeod

Affiliate Marketing Specialist

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Our specialist behind our affiliate marketing and digital partnerships services, Gabby brings her years of experience to deliver optimised and growing campaigns, with a knack for detail and opportunity. A wonderful mix of commercial marketing and account management gives Gabby an edge to deliver results for our affiliate team.

Biography of Gabby McLeod

Explore our Affiliate Marketing Solution

Digital partnerships on a pay for performance model

Supporting leisure businesses to maximise digital marketing and partnerships where our success is literally defined by your sucess

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